Prince Harvey Poses in the Apple Store / via The Daily Beast
When aspiring rapper Prince Harvey’s computer and hard drive died, he was in the midst of putting together an album. When his last remaining piece of equipment was stolen, he had to really get creative to build his songs. “New York is expensive. I couldn’t just buy another laptop”, Harvey told The Daily Beast. That’s when Harvey hatched an ingenious plan – he would record the entire album on a display computer at the Apple Store.
Over the next four months, Prince Harvey would find clever ways to compose and record his songs on the display computers. He would hide files in the trash bin on the computers, email files to himself, and store songs on thumb drives in an effort to complete his work. He often ran into obstacles – unforgiving security guards and fire drills cut his work short more than a few times. “One time there was a fire drill and I was trying to save my work, and this lady came over and disconnected the thumb drive while it was saving”, Harvey told The Daily Beast.
Setbacks aside, and with a little bit of help from a pair of sympathetic employees, Prince Harvey completed his album after four months of tireless effort. The album contains no instruments – Harvey’s voice provides the bulk of the backing tracks and the rapping. Aside from a bit of in-store collaborative work with other artists, the entire album was built by Harvey humming, rapping, and singing into a microphone he didn’t even own on a display computer.
The completed work will be available on July 26. The album is titled PHATASS, an acronym that stands for Prince Harvey at the Apple Store: SoHo. To preview some of the tracks from the upcoming album, you can check out Prince Harvey’s SoundCloud page here.