The Numbers

Not surprisingly, Apple once again shattered several of its quarterly records with its latest numbers, reporting $64.7 billion in revenue, and what’s particularly significant about this is that it’s coming from a quarter that missed the actual iPhone 12 launch — Apple’s Q4 2020 fiscal quarter ends on September 30th.

So in other words, Apple managed to pull off $64.7 billion in revenue before it even sold a single new iPhone. While the company tried to set expectations for lower revenue last time around by announcing that the new iPhone launch would be delayed into the next quarter, that seemed almost unnecessary considering that it still set a year-over-year September quarter record.

Of course, that didn’t necessarily come from iPhone sales, but every other category more than made up for that. Here’s how the numbers actually broke down last quarter:

• iPhone: $26.4 billion
• Mac: $9 billion
• iPad: $6.8 billion
• Wearables, Home, and Accessories: $7.9 billion
• Services: $14.5 billion

In fact, with the obvious exception of the iPhone, which of course dropped by around $2 billion due to the lack of new iPhone releases, every other category saw staggering growth compared to this quarter last year, with Mac, iPad, and Services each growing by around $2 billion overall.