6 Make the 12-Inch MacBook Cheaper
The current Mac notebook lineup is incredibly confusing, mostly due to the fact that there’s little reason to buy a 12-inch MacBook since the release of the 13-inch MacBook Air (which happens to be more powerful, is less expensive and only nominally larger and heavier).
Apple could benefit greatly from a sub-$1,000 MacBook. At the very least, the company needs to release a new notebook at the previous MacBook Air’s $999 price point. Looking at the current Mac lineup, there’s doesn’t seem to be any benefit to keeping the 12-inch MacBook at its current starting price.