Google Keep

Google Keep is one of the most underrated apps from Google. That’s because when you think of note-taking apps for iPhone, you probably think of Apple Notes or Notion, but Google Keep is actually really powerful, and it brings a ton of free features that other apps charge money for.

The app sits in a really useful middle ground between a notes app and a reminders app, which is probably why so many people end up liking it once they actually give it a chance. It’s fast, lightweight, and very good at helping you capture something before it disappears.

That makes it a great fit for grocery lists, creative ideas, quick reminders, voice memos, and messy everyday note-taking. The app supports labels, colors, reminders, image text extraction, and even voice memos with automatic transcription, which makes it more capable than many other options.