Your Apple Watch has a few distinct parts. There’s the actual watch case, which also contains the display, and then there are the removable watch straps. That’s the way the Apple Watch has been since its debut, but Apple may be looking to develop technology that would blur the line between watch strap and watch face.
Specifically, a patent from 2017 hints at flexible display panels that could essentially wrap around your wrist. That would obviously increase the display area of your device, but it could also lead to other clever uses. That may include touchscreens embedded within Apple Watch bands or within other pieces of clothing.