Think about most of the displays in your life. Whether it’s your Mac, your iPhone or your Apple Watch, they’re very likely all square in shape. That’s actually because circular displays have a number of significant problems and “bottlenecks.” And it’s the primary reason why Apple hasn’t dabbled with a circular Apple Watch.
But Apple may be looking for a solution to those problems. Back in 2018, Apple patented a technology that could mitigate the pixel inefficiencies with circular displays. Essentially, that means a future Apple Watch with a circular design would be much more advanced and functional than current circular smartwatches.