Apple is popular for a number of reasons including presence, brand appeal, innovative technology, overall quality, and much more! But one of the biggest reasons that consumers enjoy Apple products is because of the user interaction and user experience, or UI/UX, of iOS.
First, let’s define the terms “user interaction” and “user experience.” Think of UI as the elements in an interface and how they tie together, whereas the UX is how enjoyable the product or service is to use. In this gallery we identify the biggest reasons that make iOS so appealing! Continue reading to learn five of the main reasons iPhone and iPad owners love using iOS.