Record FaceTime Calls
As an aside, Tim Cook noted that Apple also recorded the highest ever volume of FaceTime calls over Christmas, and while he didn’t share an actual number of how many calls were placed, he suggested was that this was at least partially driven by a record number of iPhone activations.
While online video calling services have naturally seen massive growth over the past year in the midst of social distancing and lockdowns, one of the biggest winners from this has been Zoom. Despite this, however, it’s clear that many iPhone users are still much more comfortable using FaceTime, which of course also reflects iPhone, iPad, and Mac sales since Apple’s video calling service is exclusive to Apple devices.