5 “iPhone X Is Dead” Reports Might Be Wrong
Contrary to numerous market reports, Apple is still maintaining that the iPhone X is still a particularly successful product. Apple CEO Tim Cook personally pushed back against those reports — saying that the iPhone X has been the most successful Apple handset every week since it launched.
Apple reported that customers chose the iPhone X over other models each week in the March quarter. iPhone revenues are also up 14 percent year-over-year. The average selling price for an iPhone is $728, up from $655 a year ago — presumably due to the iPhone X’s $999 price tag.
The company also announced that this is the first product cycle in which the most premium iPhone is also the most popular.