New Apple TV App Layout

The Apple TV app has gone through a pretty big redesign, particularly on the iPad, where it now includes a sidebar to make it easier to distinguish between the different types of content, such as Apple TV+ originals, sports programming, and library content such as purchased Movies and TV shows.

Both the iPad and iPhone also now include a “Store” section, providing quick access to the iTunes Store catalog of Movies and TV Shows for sale. At this point, however, Apple doesn’t appear to have filtered out content that’s only available for purchase from the Watch Now screen, although we’re hoping that with the new Store tab Apple may give us the option of seeing only content that’s available on the streaming services that we’re already paying for.