Ease of Use
Apple’s hardware and operating systems are designed for quick, intuitive learning curves. That doesn’t always succeed, but overall it’s easy for employees to pick up and learn an Apple device or app compared to alternatives like Android. That’s a win for employers that need to complete training ASAP and want to avoid mistakes caused by confusing systems or switching between different types of hardware.
Apple has leaned into this, too: The iPad Pro was specifically designed for the office, to show how a larger iPad’s ease of use could figure into all kinds of workstations. The iPad’s mobility also makes it easy to carry around to meetings, presentations, or some quick collaboration. It’s no surprise that COVID-19 also coincided with higher iPad sales for education and work purposes.