The iPhone XR Is Hardly ‘Budget’
Apple does technically have a new, lower-cost handset available, but the iPhone XR is hardly a budget device. At $749, the iPhone XR is actually just shy of Google’s flagship starting price. But although it’s cheaper than an iPhone XS Max, it’s still not anywhere in the same range as the Google Pixel 3a.
The iPhone XR is a great and capable device for the price, but Apple is really leaving a huge portion of the market untapped by not going after the $300 to $500 price range. Of course, you could argue that Apple does have devices in that range in its lineup. But that brings us to our next point…