Pricing and Availability

As with the iPhone 12, the iPhone 12 Pro models will no longer include a charger nor EarPods in the box, and while there’s been no price reduction for the removed accessories, Joz made a point of emphasizing that Apple has kept the price for the iPhone 12 Pro and iPhone 12 Pro Max the same as the prior models while also doubling the entry-level capacity, so in a sense, there has been a price drop.

The 6.1-inch iPhone 12 Pro will start at $999 for 128GB, while the 6.7-inch iPhone 12 Pro Max will enter at $1,099 for the 128GB version.

While some reports had suggested that both Pro models would be delayed until November, it turns out that Apple will have the 6.1-inch iPhone 12 Pro available to pre-order this Friday, October 16th, arriving in stores next Friday, October 23rd alongside its same-sized non-pro counterpart.

Those looking for the larger iPhone 12 Pro Max with the better telephoto camera will have to wait until November, with the 6.7-inch model going up for preorder with the iPhone 12 mini on November 6th, and landing in stores on November 13th.