Apple Has a Backup Plan
Slower smartphone sales aren’t just an Apple problem. The entire smartphone market is saturated and sales across the globe are becoming stagnant or declining. Because of that, it bodes well that Apple has other ventures.
While iPhone sales are down, Apple’s Services business is booming. That includes anything from the App Store to Apple Music. Some analysts predict that Services will overtake the iPhone as Apple’s primary growth driver in the next few years.
Apple CEO Tim Cook even teased that “more services” are coming this year. That will likely include an original TV content streaming and Apple News with magazine content subscriptions.