2025 Apple Product Rankings: The Year the Base Models Won
From the ultra-thin iPhone Air to the game-changing AirPods Pro 3, we see which Apple products actually lived up to the hype this year
11 Min Read
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It’s been an exciting year for Apple fans. The company gave us a wealth of updates in 2025, from new chips and new designs to upgrades for some of its most beloved products.
Between the iPhone 17 family, Apple Watch updates, new Macs, and the long-awaited AirPods Pro 3, there’s a lot to sort through if you’re wondering where to spend your money next.
Of course, that doesn’t mean every product was an absolute winner. Some updates were, at best, underwhelming, and at worst, almost meaningless.
As we get ready to close out the year, we’re ranking Apple’s most noteworthy releases to see which one takes the cake.
2025 Winner’s Circle: Quick Picks
Best Value
Apple Watch SE (3rd Gen)
Delivering 90% of the Series 11 experience for a fraction of the price.
Innovation
AirPods Pro 3
Real-time translation makes these the most practical “Pro” tool of the year.
Top Pick
iPhone 17
ProMotion and Always-On tech finally arrive for the base model.
Read on for all the details on Apple’s top ten products of 2025...