Mac and iPad Sales Skyrocket
It’s probably not a big surprise during a time when so many are still working and learning from home, but Mac and iPad sales each increased by over 70 percent compared to the same time last year, but even more amazingly continued almost entirely unabated from the previous holiday quarter.
Both categories were undoubtedly powered by the release of Apple’s incredible new M1 MacBook Air and MacBook Pro models last November, especially since these arrived relatively late in the last quarter. However, Apple’s iPad sales grew even more, revealing how popular the new iPad Air 4 and 10.8-inch entry-level iPad have turned out to be.
In fact, Mac sales actually grew slightly over the holiday quarter, jumping to $9.1 billion from $8.7 billion — a very rare occurrence in Apple history, where the holiday quarter almost always dominates sales, especially compared to the quiet January-March timeframe that follows.
Even iPad sales didn’t slow down significantly, dropping only to $7.8 billion from Q1’s $8.4 billion, a modest drop considering the mere $4.4 billion in sales that were recorded in Q2 2020.